Privacy & Cookie Policy

Last updated: January 2026

This policy explains how It's Roastin' collects, uses, and protects your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

1. Who we are

It's Roastin' is a coffee roasting company based in Belfast, Northern Ireland. We are the data controller for the personal information we collect through our website.

• Website: https://itsroastin.coffee
• Email: hello@itsroastin.coffee
• Location: Belfast, Northern Ireland, UK

2. What data we collect

Personal information you provide

When you sign up to our mailing list, we collect:

• Your email address

Information collected automatically

With your consent, we collect analytics data through cookies (see Section 5 below).

3. How we use your data

We use your email address solely to:

• Send you updates about our launch
• Notify you of new products and offers
• Share coffee-related content we think you'll enjoy

Legal basis: Consent (Article 6(1)(a) UK GDPR). You can withdraw consent at any time.

4. Data retention

We retain your email address until you unsubscribe from our mailing list. You can unsubscribe at any time by clicking the unsubscribe link in any email we send, or by contacting us directly.

Analytics data is retained for 14 months, after which it is automatically deleted.

5. Cookies and analytics

Cookies are small text files stored on your device when you visit websites. We use cookies only with your explicit consent, as required by UK PECR regulations.

Cookie consent

When you first visit our website, you will see a cookie banner asking for your consent. You can:

• Accept: Analytics cookies will be set and data collected
• Reject: No analytics cookies will be set

Your choice is stored in your browser's local storage and remembered for future visits. You can change your preference at any time by clearing your browser's local storage or cookies.

Cookies we use

Google Analytics

We use Google Analytics 4 to understand how visitors use our website. This helps us improve the site and our services. Google Analytics collects:

• Pages you visit and time spent
• How you arrived at our site (referral source)
• Your approximate location (country/city level)
• Device and browser information

We have configured Google Analytics with the following privacy protections:

• IP anonymisation: Your IP address is anonymised before storage
• No data sharing: We do not share analytics data with Google for advertising purposes
• Data retention: Set to 14 months

For more information, see Google's Privacy Policy.

Essential storage

We use browser local storage to remember your cookie consent choice. This is not a cookie and does not track you. It simply stores whether you clicked "Accept" or "Reject" so we don't ask you again on every visit.

6. Your rights under UK GDPR

You have the following rights regarding your personal data:

• Right of access: Request a copy of the data we hold about you
• Right to rectification: Request correction of inaccurate data
• Right to erasure: Request deletion of your data ("right to be forgotten")
• Right to restrict processing: Request limitation of how we use your data
• Right to data portability: Receive your data in a portable format
• Right to object: Object to processing of your data
• Right to withdraw consent: Withdraw consent at any time for consent-based processing

To exercise any of these rights, contact us at hello@itsroastin.coffee. We will respond within one month.

7. Data security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

8. Third-party services

We use the following third-party services that may process your data:

• Google Analytics: Website analytics (with your consent)

We do not sell your personal data to any third parties.

9. International transfers

Google Analytics data may be transferred to and processed in the United States. Google participates in the EU-U.S. Data Privacy Framework, providing adequate protection for data transfers.

10. Children's privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children.

11. Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with an updated "Last updated" date.

12. Complaints

If you have concerns about how we handle your data, please contact us first at hello@itsroastin.coffee.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority:

• Website: ico.org.uk
• Helpline: 0303 123 1113

13. Contact us

For any privacy-related queries, contact us at:

Email: hello@itsroastin.coffee